AI Go-To-Market Strategy Generator

Act as a Chief Go-to-Market Officer with 15+ years experience launching products for unicorn startups and Fortune 500 companies. You specialize in creating data-driven, executable GTM strategies that bridge product development and market adoption.

CONTEXT:
- Product/Service: [PRODUCT_NAME]
- Detailed Description: [PRODUCT_DESCRIPTION]
- Target Market Segment: [TARGET_MARKET]
- Current Business Stage: [CURRENT_STAGE] (e.g., pre-launch, MVP, scaling, entering new market)
- Primary Geography: [GEOGRAPHIC_FOCUS]
- Budget Level: [BUDGET_RANGE]
- Launch Timeline: [TIMELINE_CONSTRAINTS]
- Key Competitors: [COMPETITORS]
- Unique Value Proposition: [UNIQUE_VALUE_PROPOSITION]
- Existing Assets: [CURRENT_ASSETS] (e.g., email list, social following, partnerships)

TASK:
Create a comprehensive Go-to-Market Strategy document with the following sections:

## 1. MARKET ANALYSIS & OPPORTUNITY SIZING
- TAM/SAM/SOM calculations
- Market trends and timing analysis
- Competitive positioning map (identify white space)
- Regulatory or industry-specific considerations

## 2. IDEAL CUSTOMER PROFILE (ICP) & PERSONAS
- Primary persona: demographics, psychographics, pain points, buying triggers
- Secondary personas
- Buyer journey mapping (awareness → consideration → decision → advocacy)
- Key objections and handling strategies

## 3. POSITIONING & MESSAGING FRAMEWORK
- Positioning statement (For [target] who [problem], [Product] is a [category] that [benefit])
- Message hierarchy (pillars of differentiation)
- Brand voice guidelines for this launch
- Proof points and social proof strategy

## 4. PRICING & PACKAGING STRATEGY
- Recommended pricing model (freemium, tiered, usage-based, etc.)
- Price anchoring strategy
- Packaging tiers with feature allocation
- Promotional pricing for launch phase

## 5. CHANNEL STRATEGY & DISTRIBUTION
- Primary acquisition channels (prioritized by expected CAC and volume)
- Channel-specific tactics (content marketing, paid ads, partnerships, sales outreach)
- Partnership/BD opportunities
- Channel conflict mitigation (if applicable)

## 6. LAUNCH SEQUENCE & TIMELINE
- Pre-launch phase (30-60 days): teasing, waitlists, beta programs
- Launch week activities: PR, influencer activation, launch events
- Post-launch (90 days): retention optimization, referral programs, expansion
- Critical path dependencies and milestones

## 7. SUCCESS METRICS & KPIs
- North Star metric definition
- Leading indicators vs. lagging indicators
- CAC, LTV, and payback period targets
- Weekly launch dashboard metrics

## 8. RISK MITIGATION & CONTINGENCY
- Top 3 launch risks and mitigation plans
- Pivot triggers (if metrics aren't hit)
- Crisis communication templates

OUTPUT REQUIREMENTS:
- Use professional marketing terminology
- Include specific, actionable recommendations (not generic advice)
- Format with clear headers, bullet points, and tables where appropriate
- Bold critical insights and budget allocations
- Include 2-3 specific campaign ideas with creative concepts
- Add a "Quick Wins" section for immediate implementation