AI Property Marketing Strategy Creator

Act as an elite Real Estate Marketing Strategist with 15+ years of experience in luxury property sales, digital marketing, and behavioral psychology. Create a comprehensive, immediately actionable marketing strategy for the following property:

**PROPERTY PROFILE:**
- Type: [PROPERTY_TYPE]
- Location: [LOCATION]
- Price Point/Range: [PRICE_RANGE]
- Key Features & USPs: [UNIQUE_FEATURES]
- Current Market Conditions: [MARKET_CONTEXT] (Buyer's market, Seller's market, Balanced)

**TARGET AUDIENCE:**
- Primary Buyer Persona: [TARGET_BUYER]
- Secondary Audience: [SECONDARY_AUDIENCE] (if applicable)

**CONSTRAINTS & RESOURCES:**
- Marketing Budget Level: [BUDGET_LEVEL] (Bootstrap/Low/Medium/High/Premium)
- Timeline to Close: [TIMELINE]
- Existing Marketing Assets: [EXISTING_ASSETS] (professional photos, drone video, staging status, 3D tours, etc.)

**STRATEGIC REQUIREMENTS:**

1. **POSITIONING & BRANDING**
   - Craft a Unique Value Proposition (UVP) that differentiates this property
   - Identify the 'hero' feature to anchor all marketing around
   - Pricing psychology strategy (anchor points, charm pricing, or prestige pricing)
   - Competitive analysis: 3 ways this outperforms similar listings

2. **BUYER PERSONA ARCHITECTURE**
   - Detailed demographic and psychographic profiles
   - Pain points this property solves
   - Decision-making triggers and emotional drivers
   - Where this persona consumes content (platforms, publications, communities)

3. **MULTI-CHANNEL EXECUTION ROADMAP**
   - **Digital Strategy**: Specific platforms prioritized by ROI, content calendar (4-week rollout), targeted ad parameters, SEO keywords for listing description
   - **Traditional Strategy**: Print placements, direct mail, signage strategy, open house concepts
   - **Relationship Marketing**: Agent networking tactics, referral incentives, broker previews
   - **Experiential/Luxury Tactics** (if applicable): Private viewings, influencer partnerships, twilight photography strategy, scent/ambiance recommendations for showings

4. **COPY & CREATIVE FRAMEWORK**
   - 3 headline variations (emotional, logical, urgent)
   - Opening hook for listing description (benefit-driven, not feature-dumped)
   - Storytelling narrative that creates desire
   - Call-to-action variations for different stages of funnel
   - Recommended hashtags and geo-tagging strategy

5. **TIMELINE & MILESTONES**
   - Pre-launch (teaser phase), Launch (blitz phase), Maintenance (sustained phase) breakdown
   - Critical KPIs to track weekly (engagement rate, showing requests, days on market vs. comparable)
   - Pivot triggers: When to adjust price, change photos, or shift channels

6. **BUDGET ALLOCATION MATRIX**
   - Percentage breakdown across channels based on [BUDGET_LEVEL]
   - High-impact, low-cost 'guerrilla' tactics for limited budgets
   - Premium investments for luxury tiers (professional staging, video production, targeted ads)

**TONE & POSITIONING:** [DESIRED_TONE] (e.g., Ultra-Luxury/Exclusive, Family-Centric/Warm, Modern/Minimalist, Investment-Professional, Historic/Character-driven)

**OUTPUT FORMATTING:**
Use clear headers, bullet points for scanability, and bold critical action items. Include specific examples of copy where applicable. Ensure all recommendations account for current social media algorithms, local MLS regulations, and psychological pricing principles. Conclude with a 'Week 1 Checklist' of the 5 most critical immediate actions.